A distinctive identity that can grow with you and stays consistent from the first impression to every campaign and touchpoint.
Who is this service for?
- A new brand that needs an identity from scratch.
- An existing brand that needs a refresh without losing what it is known for.
- A company that works with many different materials and needs consistency.
What we offer
Discovery and positioning workshops
We learn the personality and the audience.
Identity concepts and visual direction
Visual routes to choose from.
Logo system and corporate identity assets
A logo and the core applications.
Colors, typography, and layout principles
Rules that keep the identity consistent.
Usage guide and launch assets
For everyone who uses the identity.
How we work
01
Explore the context and personality
Output: An identity brief
02
Translate into visual routes
Output: Identity concepts
03
Refine the chosen direction
Output: An approved identity pack.
04
Organize the elements into a system
Output: A usage guide, depending on scope.
Frequently asked questions
Yes. A focused refresh keeps the equity the brand already has and improves consistency and relevance.
Ongoing content production is a separate service that can use the approved identity system.
The files delivered are specified in the proposal according to the scope.
Our top clients
Request a proposal
Tell us your goal and we’ll review your request and get in touch.
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